Win More Business with ICHRA
81% of ICHRA quotes show savings versus the current plan. Close ratios are 2x higher than traditional group. Your clients get better benefits at lower cost — and you grow your book.

The Challenge
A faster, more affordable way to grow your book
ICHRA augments your core portfolio with a solution employers are actively seeking — predictable costs, more choices, and better savings. Kyndly makes it easy to offer.
What You're Hearing
- "Our renewal came in at 30% — we can't afford this."
- "Our employees hate the plan choices we have."
- "I don't understand why this costs so much."
- "We're too small to get good rates."
What You Can Offer
- ICHRA delivers 28% average savings vs. renewal
- Employees pick from the entire individual market
- Employers set a fixed budget — no surprises
- ICHRA works for employers of any size, even 1 employee
Why Advisors Choose Kyndly
ICHRA that feels like group — with better economics
Boosted Close Ratio
ICHRA close ratios are 2x higher than traditional group plans. When 81% of quotes show savings, the conversation gets easier.
28% Average Savings
Employers save an average of 28% against their current renewal plan. That's a compelling story to tell your clients.
Familiar Experience
Kyndly feels like the group plan interface agencies and employers already know. No learning curve, no friction.
Deepen Relationships
ICHRA isn't a replacement for advisors — it's a tool that makes you indispensable. You stay at the center of the client relationship.
Grow Your Book
Unlock new revenue with small and mid-market employers who couldn't afford traditional group plans before.
Compliance Covered
Automated plan document generation, reporting, and real-time regulatory updates.
How It Works
Start selling ICHRA in days
Partner Up
Partner with Kyndly directly and stand up your own ICHRA offering. We'll handle onboarding, implementation, and training so you're ready to quote.
Quote & Close
Use our tools to generate savings comparisons instantly. 81% of quotes show savings — the pitch sells itself.
Enroll & Earn
Guide employees through a familiar enrollment experience. Earn commissions on individual plan placements across 150+ carriers.
FAQ
Common questions from advisors
How does ICHRA affect my commissions?+
ICHRA expands your addressable market. You earn commissions on individual plan enrollments. And with a stronger close ratio, that just means more opportunities coming faster.
Will my clients see a different brand?+
No. The platform is fully white-labeled under your brand — you are the ICHRA administrator your clients work with. Their experience is seamless from quote to enrollment.
How do I explain ICHRA to employers who are used to group plans?+
Kyndly makes ICHRA feel like a group plan. Employers set a budget, employees pick plans from familiar carriers. We provide sales enablement materials and quoting tools that make the conversation easy.
What size employers benefit most from ICHRA?+
All sizes. Large groups (250+) see the biggest savings. Mid-market (50–250) is the fastest-growing segment. Small employers (1–50) can offer benefits for the first time. 81% of quotes across all segments show savings.
How quickly can I start selling ICHRA?+
You can be quoting within days. We handle onboarding, implementation, and training so you're ready to offer ICHRA directly to your clients as their administrator.
Ready to offer ICHRA to your clients?
Join the agency partners already winning with ICHRA. Let's talk about how Kyndly can grow your book.
